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- SPORT, Page 52Just a Super Bowl of Crescendos
-
-
- Two tough teams and two imaginative coaches promise a real
- contest for once
-
- By Tom Callahan
-
-
- Super Bowl XXIII, like most things in football, began with
- Paul Brown. He hired Bill Walsh in the 1960s to assist in
- coaching the new Cincinnati Bengals. When Walsh got his own
- command in San Francisco, reserve quarterback Sam Wyche
- followed along to tutor passers. Together Wyche and Walsh
- scouted and drafted Notre Dame's Joe Montana. In two triumphant
- Super Bowls, Montana has been the player of the game. Now he is
- the central figure in a third.
-
- Meanwhile, Brown retrieved Wyche five years ago to coach
- Cincinnati -- as it happens, the 49ers' opponent this Super
- Sunday in Miami. For the first time in many a Roman numeral,
- perhaps in the whole stolid history of the most consistently
- disappointing annual spectacle in America, a two-sided chess
- match is not only promised but guaranteed. The only question
- about Walsh and Wyche is which of them is wormier with ideas.
- Their imaginations are so active that the very canons of the
- sport are under strain. The National Football League is worried.
-
- Wyche, like every fan from the beginning of time running
- out, or at least since the onset of two-minute warnings, got to
- puzzling over why even sluggish teams always seem able to move
- the ball at game's end. Increasingly, he has had the Bengals
- operating in a hurry-up mode from the start, dispensing with
- huddles, relying on sinister (defined: left-handed) quarterback
- Norman ("Boomer") Esiason to communicate the plans aloud in a
- complicated tongue. The effect has been to freeze the other
- team's situation specialists on the sidelines or create a
- confusion of too many men on the field.
-
- Two games ago, however, the Seattle Seahawks started
- swooning on third downs, and last week Buffalo coach Marv Levy
- suggested his Bills might also feign strategic injuries in the
- American Conference championship game. Fearing a sham,
- commissioner Pete Rozelle issued a fuzzy decree on "the spirit
- of the rules" and momentarily turned Wyche's ingenuity into an
- offsetting penalty. Cincinnati beat Buffalo anyway, 21-10, but
- the theme of Super Week was established. Some 2,200
- journalists, double the U.S. press corps at the Moscow summit,
- will be concerned with ethics.
-
- All the fancy stuff aside, Cincinnati is as rugged a team as
- has ever employed a passer named Norman, a runner named Elbert
- and a linebacker from Dartmouth who serves on the Cincinnati
- city council. Councilman Reggie Williams does boast a salty
- tattoo on one bulging forearm, depicting a piece of music. "It's
- a crescendo," he says. "You have to have a certain rhythm in
- your life." While scoring 18 touchdowns, rookie Elbert ("Ickey")
- Woods has smoothed the black edge off several unenlightened
- symbols that have crept into currency in Cincinnati. Fans have
- taken to calling the stadium "the Jungle," and throughout the
- games they chant like a minstrel chorus, "Who dey think gonna
- beat dem Bengals?" Ickey's popular touchdown "shuffle" would be
- the last straw were it not so preposterously white that it
- somehow saves the day.
-
- The rabble wanted coach Wyche cashiered last year, when the
- team won only four games (its total losses this season). So many
- of his inventions were exploding on the pad, Wyche acquired the
- nickname "Wicky Wacky" and waited woefully for general manager
- Brown's expected summons. When Brown did call, it was with
- advice, and not on X's and O's but on p's and q's. The man who
- founded the Cleveland Browns and gave them his name, who was
- fired once himself and had to live for a time on his face-mask
- patent, basically ordered better nutrition and more sleep. The
- sagest maneuver of the season may have been the removal of the
- cots from the coaches' offices in Cincinnati.
-
- Public opinion has never stampeded Brown, 80. In fact, it
- has tended to lock him in place. In 1950, after the short-lived
- All-America Football Conference disbanded, the leftover 49ers
- and Browns were derisively absorbed into the N.F.L. "They don't
- even have a football," remarked first commissioner Elmer
- Layden. Before Cleveland's big-league debut against the
- champion Philadelphia Eagles, Brown gathered his rinky-dinks all
- around -- players with names like Groza, Motley and Graham --
- and delivered a pep talk of two sentences. Referring to the star
- of both the Eagles and the league, he said dryly, "Just think.
- Tonight you're going to get to touch Steve Van Buren."
-
- The Browns won the game that night, the title that year and
- the decade on balance. Montana is Van Buren now, and it is the
- decade that the 49ers are after. For the first time in his ten
- seasons, San Francisco's darling quarterback has had an internal
- rival, one with the disturbing name of Steve Young. Montana is
- only 32 but has charted enough maladies, highlighted by back
- surgery two years ago, to feel older. His favorite receiver and
- off-field running mate, Dwight Clark, 32, retired with creaky
- knees this season. "Losing Clark," coach Walsh theorizes, "may
- have started Joe toward that feeling of isolation that
- inevitably comes to the old pro."
-
- Walsh's delight in taking quarterbacks apart and putting
- them back together again also affected Montana's spirit.
- Recognizing the opponent's quandary in preparing for both --
- Montana is a drop-back passer, Young a rollout runner -- Walsh
- coyly invented a quarterback controversy. He cut it out only
- when Joe started rolling steel balls in a clenched fist while
- quoting Y.A. Tittle on the three ages of athletic life. "Y.A.
- told me that when you're young, they love you. When you're in
- the middle, they hate you. But when you're old, they love you
- again."
-
- By that standard, Montana must be a codger. Since his 34-9
- and 28-3 displays against Minnesota and Chicago, the Bay Area
- has never loved him more. Esiason won most of this year's
- quarterback awards, but Montana has no peer at the moment.
- Along with Walsh's brain and Montana's arm, a 49er composite
- features receiver Jerry Rice's hands and Roger Craig's legs. The
- handiest all-around back in football, Craig is one of three
- ex-Nebraska runners on call. "It isn't just that they're sound
- fundamentally," Walsh says, "it's that they love the game so."
-
- Going for five straight, the National Conference has been
- alone in adoring the Super Bowl lately.Washington mistreated
- Denver last year by 32 points. The '80s average spread has been
- 20, the only single-digit margin coming in the 49ers' 26-21
- victory over Forrest Gregg's Bengals of 1982. It is said coach
- Gregg succumbed to the tensions that go with a $100 ticket and a
- 120 million -- viewer TV audience. Wyche has taken a lighter
- tack. His first marching order to the players is "Go for that
- shaving-cream commercial you've always wanted." It's a smart
- start.
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